KINGSTON, England, Sept. 01, 2026 (GLOBE NEWSWIRE) — Rentd, the UK’s first rental rewards banking app, today announced the launch of the Rentd app, turning renters’ single largest monthly expense into points redeemable for flights, hotels, and everyday spend. Embedded travel and loyalty capabilities within the Rentd app are powered by Odynn, an AI-powered loyalty and travel technology platform.
The launch marks the next phase and major evolution for the company, from its original proptech model into a rewards-first fintech product. Founded by Ahmed Gamal and Lawrence Hansford, Rentd lets users pay rent, tap their Rentd debit card for everyday spend, and earn points on both, all through a fully licensed banking app comparable to Revolut or Monzo, with real-time spending insights and bank-grade security.
Rentd has already onboarded 5,000 of the world’s biggest brands where users can earn shopping rewards, powered by Wildfire Systems’ merchant network. With Rentd, users can then redeem those rewards for points, across utilities, groceries, essentials, and travel. Rather than build travel infrastructure itself, Rentd turned to Odynn whose white-label travel portal, Traveler DNA API, and Loyalty Exchange technology let Rentd users instantly redeem points for flights and hotels via Awayz, embedded natively within the app.
“Rentd is changing the game by turning rent into a pathway to travel, not just points,” said John Taylor Garner, Founder/CEO of Odynn. “Travel rewards are a powerful lever for Rentd that elevate the utility of a monthly payment into an aspirational goal. By integrating our travel and loyalty capabilities, Rentd creates an immediate, high-value connection between a user’s biggest expense and the lifestyle they desire, effectively transforming a standard banking interaction into an engine for their next great getaway. By using Odynn, Rentd can quickly launch a travel experience and focus their own resources on building a unique banking experience for renters.”
“For millions of renters, rent is the single biggest expense of their lives and the one that’s never given anything back. We built Rentd to end that. To turn the money you already spend into the experiences you’ve always dreamed of,” said Ahmed Gamal, Founder of Rentd. “Partnering with Odynn means every pound of rent our members pay can now unlock real travel, without us spending years building travel infrastructure from scratch. This is the future we always envisioned: a world where renting doesn’t just cost you, it takes you somewhere.”
“Rentd’s approach to turning everyday spend into meaningful rewards is exactly the kind of value-adding use case Wildfire’s platform was built for,” said Shawn Conahan, Chief Revenue Officer at Wildfire. “We’re proud to power the shopping rewards layer of the Rentd experience with Wildfire’s extensive merchant network, to help their members get more value out of the online purchases they already make.”
Rentd’s card tiers carry no monthly or annual fees. All three tiers Core, Elite and Zenith earn 1 point per £1 on rent. Spend rewards scale by tier: Core earns 1 point per £1 on spend with a £500 minimum monthly spend; Elite earns 2 points per £1 with a £1,000 minimum; Zenith earns 3 points per £1 with a £3,000 minimum. Onboarding takes less than 3 minutes to get a Rentd account and card, and the app is available across the entire UK.
Rentd is rolling out now nationwide, with embedded travel and loyalty capabilities powered by Odynn available to users at launch.
About Odynn
Odynn is an AI-powered, fully modular platform that helps fintechs, banks, card issuers, and travel companies launch embedded travel, loyalty, and rewards experiences faster and more efficiently. Through its white-label solutions and flexible APIs, Odynn enables partners to offer customizable travel portals, loyalty intelligence, rewards optimization, and personalized customer engagement tools without building the infrastructure from scratch. Think Shopify for loyalty and travel. Visit www.odynn.com
About Rentd
Rentd is the UK’s first rental rewards banking app, built on a simple idea: the biggest payment in most people’s lives shouldn’t be the only one that earns them nothing. Founded by Ahmed Gamal and Lawrence Hansford, Rentd gives renters a fully licensed banking app where rent and everyday spend earn points redeemable across thousands of top brands, essentials, and through its partnership with Odynn, flights and hotels. Tens of thousands of renters and landlords already use Rentd to pay and receive rent, with millions of pounds processed to date. Backed by bank-grade security and real-time spending insights, Rentd is on a mission to make renting rewarding, one payment at a time. Visit https://rentd.co.uk/
About Wildfire Systems
Wildfire, founded in 2017 in San Diego, powers white-label shopping rewards, commerce media, and loyalty programs for financial services and technology partners. Its platform rewards consumers with cashback, coupons, and other benefits, driving sales for 50,000+ merchant programs in over 50 countries. Wildfire’s AI platform, RevenueEngine, monetizes product and brand mentions within content. Ranked among the top fastest-growing companies in the Inc. 5000 in 2023 and 2024, and 2025. Learn more at wildfire-corp.com.
Media Contact
Odynn — Madison Tindell, Go-to-Market Manager, Madisontindell@odynn.com
Rentd — Ahmed Gamal, Founder & CEO, ahmed@rentd.co.uk
Wildfire Systems -– Lori Scribner, Media Relations, wildfire@mindsetagency.com
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